Future means change – also for the steel distribution

Realizable digitization with steel.shop – your digital partner!

With steel.shop, Montanstahl GmbH has combined its many years of know-how in the areas of steel, IT and marketing. We offer steel distributors, service centers and other steel selling companies a webshop, which extends the existing sales channels by the online trade.


Montanstahl GmbH

Montanstahl OeldeFor more than 12 years Montanstahl GmbH based in Oelde has been selling special steel profiles for applications in architecture, machine and plant engineering as well as many other sectors.

Montanstahl GmbH observed that in recent years, an increasing number of companies in the steel market have taken a strong interest in the development of online sales channels. However, many steel traders either do not have the know-how or free resources to develop an online sales channel themselves.

That’s where Montanstahl GmbH comes into play! With steel.shop we used our long-established know-how in the areas of steel, IT and marketing.


About Montanstahl AG

Montanstahl AG is the majority shareholder of Montanstahl GmbH. Montanstahl AG is a dynamic family-owned company active in the production and supply of high quality special steel long products. Established 1983 in Stabio, Switzerland, Montanstahl has achieved a high level of knowhow and ranks among the worldwide market leaders in its business segments.

Montanstahl has always actively monitored market developments and reacted to new business opportunities. For reasons described in the next paragraph, Montanstahl opened an independent spin-off in Germany, Montanstahl GmbH, which develops e-commerce software for the steel industry.


History of steel.shop

steel.shop stahllager über unsDigitalization has many advantages and is currently a major challenge for the steel sector: communication and data transfer are accelerated, processes are optimized and structured, errors are minimized and costs are reduced.

Automation in large companies is currently growing steadily and spreads in a variety of applications (industry 4.0, eCommerce etc.). The clear advantages and the pressure on the market by large enterprises (e.g. Klöckner) are increasing client’s awareness regarding digital services. Steel sellers have a real chance of improving the distribution landscape by gradually exploiting e-commerce solutions for their products. However, the implementation can be difficult for several reasons:

  • the complexity of steel products cannot be replicated on common web shops available on the market
  • small and medium-sized enterprises often lack the capacity or IT expertise to implement their own solution internally
  • the expenses and duration of in-house or external developments are difficult to forecast

Montanstahl GmbH took the current challenges as a stimulus to successfully build a web shop specifically designed for the steel industry. Our team of web developers, together with our steel specialists, addressed the issue from the early stages of its evolution. It was the combination of know-how from both areas that lead to the establishment of the web shop solution steel.shop.

As a specialized partner for online solutions in the steel commerce, we will help you to quickly launch your web shop. If requested, we will also gladly take care of the complete set up ourselves. Furthermore, there need to adjust your current business processes. With steel.shop we want to shape the future of a digital steel industry with you. It’s simple, uncomplicated and at manageable costs.

We would be pleased to send you an individual offer >>>